IC
InCrest Corp Partner Enablement Hub
100% Commission Model
Section 05 • Live Sales Battlecard & Cheat Sheet

Compact Field Battlecard
Single-Page Fast-Closing Cheat Sheet

Designed for dual-monitor reference during live prospect calls or instant printing to PDF (Ctrl+P / Cmd+P). Contains your essential 4 pillars, qualification checklist, comparative benchmarks, and quick objections.

InCrest VA • 4 Core Execution Pillars Flat Monthly Retainer
1. Executive Admin

Calendar triage across time zones, inbox filtering, travel booking, and presentation drafting.

2. Customer Care

Multi-channel helpdesk (Zendesk, Intercom), email support, and rapid-response live chat triage.

3. Sales & Lead Gen

B2B prospect research, LinkedIn outreach support, and CRM pipeline hygiene (HubSpot/Salesforce).

4. Marketing Ops

Social media scheduling (Buffer/Hootsuite), Canva graphic tweaks, CMS catalog, and blog updates.

Lead Qualification Triage 100-PT SYSTEM
Task Clarity (2+ recurring workflows) 25 pts
Retainer Acceptance (Monthly vs hourly) 25 pts
Authority (Founder, CEO, COO, Ops Lead) 20 pts
Immediate Urgency (Start within 14 days) 15 pts
Standard Tool Stack (Slack, GSuite, CRM) 15 pts
80-100: Tier 1 Direct Handoff <60: Pivot to Subs
Competitive Positioning Matrix • InCrest VA vs. Market Alternatives Why Clients Choose InCrest
Feature / Metric InCrest VA Freelance (Upwork/Fiverr) Direct In-House Staff
Billing Model Flat predictable monthly subscription Hourly (unpredictable spikes) Fixed salary + 25-30% benefits
Management Load Turnkey managed oversight & SOP build 100% on client (DIY project mgmt) Ongoing HR & 1-on-1 supervision
Operational Continuity Dedicated assistant + managed backup pool Zero. Constant ghosting risk Single point of failure on leave
Deployment Speed Ready in 24–48 hours matched to stack 1–3 weeks manual vetting 30–60 days hiring runway
Workflow Scope Agile multi-pillar cross-coverage Single-task, gig-bound Broad, but expensive overhead
Live Call Script Cheat Sheet

Word-for-Word Objection Callouts

"Why not just hire on Upwork for $5–$8/hr?" Hourly Trap
"On Upwork you become the unpaid recruiter, trainer, and QA manager. If they ghost, you lose 20+ hours retraining. InCrest VA provides pre-vetted professionals matched to your stack, backed by continuity managers and zero surprise invoice spikes."
"Can we start with a 1-week free trial?" No Gig Labor
"We don't use idle bench workers; our assistants are dedicated vetted pros whose time is compensated. To eliminate your risk, we operate on month-to-month subscriptions with zero annual lock-in and a direct reassignment guarantee if the match isn't seamless."
"We prefer hiring full-time in-house locally." Payroll Drag
"A local hire adds 25–30% in payroll taxes, health insurance, and equipment overhead plus a 30-day hiring drag. InCrest VA embeds directly into your Slack, Google Workspace, and time zone within 48 hours without employment liabilities."
"What happens if we don't use all the hours?" Dynamic Pivot
"Our model is capacity-driven, not a rigid hourly silo. If your inbox or scheduling is light this week, your assistant dynamically pivots to lead enrichment, CRM clean-up, or support ticket backlogs so you always capture full ROI."
Route Unmatched Leads

Subsidiary Cross-Sell Matrix

InCrest Bizs

increstbizs.com

Company incorporation, GST & tax filings, bookkeeping, trademark registration, and legal contract drafting (NDAs, MSAs).

Trigger: "We need to register an entity, audit taxes, or draft vendor contracts."
InCrest Digital

increstdigital.com

Custom software, web & mobile apps (React, Node, iOS/Android), UI/UX design systems, performance PPC ads & technical SEO.

Trigger: "We need an MVP/website built or our ad campaigns scaled."
InCrest Jobs

increstjobs.com

Direct hire recruitment, dedicated contractual IT teams, and executive search (Zero placement fee to candidates).

Trigger: "We are hiring full-time senior developers or department leaders."
4-Step Deal Handoff Protocol Attribution Guaranteed
Step 1 Qualify score ≥ 80
Step 2 Log in Partner Hub
Step 3 Intro AE via Email
Step 4 Close & Disburse
Action successful!